Google Display & Video Ads

This course provides a complete practical understanding of Google Display Network and YouTube advertising. You will build campaigns step by step and learn how to balance reach, engagement, and performance.

Hour Split
• Hour 1 – GDN fundamentals and placements
• Hour 2 – Targeting options and audiences
• Hour 3 – YouTube formats and creatives
• Hour 4 – Bidding and budgeting
• Hour 5 – Optimization and reporting

You will practice creating responsive display ads, selecting placements, and measuring view-through impact. The YouTube module covers skippable, in-feed, and reach formats with real creative guidelines. The final hour focuses on improving results through exclusions, frequency, and audience refinement.

Ideal for marketers seeking to master upper-funnel advertising without losing control of ROI.

Tools Used: Google Ads, YouTube
Outcome: Live display & video structure

Digihora Training Experience – Across All Courses
✔ Private one-on-one mentoring tailored to your business or career goals
✔ Fully virtual live sessions – learn from anywhere
✔ 90% practical, hands-on execution with real accounts and tools
✔ Option to join a small class of 5 learners for a more affordable price