Google Shopping & Merchant Center

Google Shopping is one of the highest-intent channels for ecommerce, but success depends on feed quality and structure. This course focuses on practical Merchant Center management and shopping campaign creation. You will work on real product data rather than sample screenshots.

Hour Split
• Hour 1 – GMC setup, feed attributes, disapprovals
• Hour 2 – Campaign structure and optimization

You will learn how titles, categories, images, and pricing affect visibility and cost per sale. The session explains common policy issues and how to fix them quickly. Participants will practice building optimized product feeds and structuring campaigns for profitability.

This training is ideal for store owners and marketers who want to unlock Google’s most powerful ecommerce format without wasting budget on poor data.

Tools Used: Google Merchant Center, Google Ads
Outcome: Optimized shopping setup

Digihora Training Experience – Across All Courses
✔ Private one-on-one mentoring tailored to your business or career goals
✔ Fully virtual live sessions – learn from anywhere
✔ 90% practical, hands-on execution with real accounts and tools
✔ Option to join a small class of 5 learners for a more affordable price